9th March 2015
Opening of the session.
*NB! Final agenda is to be provided by 1st March, 2015, the latest.
Session moderator: Lena Brandt, WCFDavos Content Manager (Russia)
Keynote.
James Gillies, Head of Communications at CERN (Switzerland)
Talk.
"Bridging the gap between science and media through networking and public education."
Alexander Potapov, Deputy CEO, Managing Director at RVC (Russia)
Keynote.
"Science communication: new objectives, new challenges, new approaches."
Prof. Alexander Gerber, Founder & Scientific Director of INSCICO (Institute for Science & Innovation Communication), Professor for International Science Communication at the Rhine-Waal University (Germany)
Presentation.
"Irresistible science. The modern researcher: wanted by the media, icon for the society."
Dr. Vijay Khole, Vice Chancellor of Amity University, former VC of Mumbai University (India)
Presentation.
"Excellence in Science Communication: A tool for diversity."
Archana Sharma, D.Sc. in particle physics and Ph.D. in nuclear physics, Physicist at CERN (Switzerland)
Coffee break.
Presentation.
"Science as a brand."
Jaydip Chowdhury, Head of Corporate Communications & Advocacy, Bilcare Limited (India)
Presentation.
"Open Computational Graphics Applications: From Research to Communication."
Dr. Antonella Guidazzoli, Head of Visual Information Lab, Cineca Supercomputing University Consortium (Italy)
Presentation.
"Communication in Sciences Unveil, Educate, Inspire From University."
Prof. Marcos Pinoti Barbosa, Ph.D. in Fluid Mechanics and Heat Transfer, Professor at the Federal University of Minas Gerais, President of SLABO (Brazil)
Discussion.
Redefining public engagement: the 'physics' of science communication in a multi-stakeholder environment.
Discussion.
Science as a brand: Values. Audiences. Communication.
Lunch break.
Venue-visiting tour: CERN.
Transfer to Davos for participation in the 6th annual WCF summit.