Speakers

Igor Raykhman

CEO and founder of ByconGroup

Igor Raykhman is CEO and founder of ByconGroup, a think-tank that offers its clients and partners modern approaches, up-to-date information, and techniques to develop communications campaigns. Author of a rewarded and popular book on performing media studies.

Igor has been specializing in the field of media analysis and mass communications since 1999. He started his career in CROS, one of the leading PR companies in Russia, as a young specialist and became leader of one of analytical groups of the company. Later on Igor headed the analytical division of SPN Communications, earlier known as SPN Ogilvy, where he provided media studies and analytical insights for Russian and foreign clients of the company. In 2008 Igor founds ByconGroup which provides a complete range of services in the area of media analysis and communications consulting.

CEO and founder of ByconGroup