14th August 2016
Arrival in Geneva. Check-in at the hotel. Networking and Welcome dinner.
15th August 2016
Visit to the UN office in Geneva. Meeting with the UN Communications team.
Visit of CERN's Communications Department.
Geneva tour + Lunch in Geneva (location & time to be specified).
Departure to Glion. Check-in at hotel. Dinner.
Discussion: Global communication and global communities.
16th August 2016
Welcoming remarks.
Yanina Dubeykovskaya, General Director of WCFDavos and President of the WCFA Association.
Course-orientation.
Administrative details, "break-the-ice" socializing.
Browsing through the WCF|ComCamp schedule.
Coffee break.
Session 1
Master Class from Glion Institute of Higher Education: Communication and Leadership.
Dr. Denise Shelley Newnham, Lecturer at Glion Institute of Higher Education (Switzerland)
Lunch break.
Session 2
Workshop: Building an efficient communication strategy for a multinational company.
Team work, group presentations and evaluations.
17th August 2016
Session 3
Master Class from Glion Institute of Higher Education: Communication and the new technologies.
Antonis Anastastassiades, Lecturer - Anadixis Hospitality, Managing Director, Glion Institute of Higher Education - GIHE (Switzerland)
Lunch break.
Team Building Session: Hiking in the Alps.
Session 4
Workshop: Crafting the company’s effective digital & social media strategy.
Team work, group presentations and evaluations.
18th August 2016
Visit to a global company's HQ in Montreux / Vevey (to be specified later)
Lunch break.
Session 5
Master class: Storytelling – crafting strategic presentations.
19th August 2016
Session 6
Master class from Glion Institute of Higher Education: Cross-cultural communications.
Benoît Teppe, Lecturer at Glion Institute of Higher Education (Switzerland)
Lunch break.
Session 7
Turning a Local Cultural Event into a Global Brand: Montreux Jazz Festival Organization.
Meeting the team. Discussion.
20th August 2016
Session 7
Master classes from Glion Institute of Higher Education: Crisis management (war zone, terrorism).
Dr. Jon-Hans Coetzer, Executive Dean for Undergraduate Education, Glion Institute of Higher Education (Switzerland)
Lunch break.
Visit to a global company's HQ in Montreux / Vevey (to be specified later)
Closing dinner.
21st August 2016
Check-out. Departure.