Founder of Anecdote
Shawn is one of the world's leading business storytelling consultants.
He started his career in technology with companies such as Oracle and IBM but realised, at the end of the day, it was the human factors that determined the success of any project.
In 2004 he founded Anecdote, a firm that helps leaders be better oral storytellers and enterprises embed their strategies using stories.
Anecdote works with Global 1,000 companies such as Shell, IBM, FujiXerox and Bayer all around the world.
Anecdote licences its business storytelling programs to companies around the globe and currently has 26 partners in 17 countries.