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WCFA | USA Trip 2017

WCFA | USA Trip 2017

WCFA Travels
Throughout America with Sean Gardner,
Twitter Millionaire*, SM Influencer and Huffington Post Blogger


GENERAL SPONSOR

 

 

 

You start your day switching off the alarm clock on your Apple Iphone and briefly checking the latest news on Facebook. You go to work, posting your Starbucks coffee on Instagram on the way. On entering the office you already know that “millions” of important e-mails are waiting for you on Microsoft Outlook. For your presentation you need some background information – look it up on Wikipedia! And in the evening you watch the next season of “Game of Thrones”.

Modern communication was invented in the United States of America and from there it spread over the whole world. Those American guys have taught 7 billion people how to communicate because they are the best in this field. Now we are happy to offer you a unique opportunity! Learn more from the best American communicators on visiting them at their “homes bases”.

Together with Sean Gardner, one of the most valuable and influential players of the social media world, you`ll visit the offices of the most important American political, PR, SM and educational organizations in New York, Washington, Los Angeles and San Francisco. Hollywood, Silicon Valley, White House, Times Square and much more are on your way! Make new contacts and collect international experience with the colleagues from WCFA!

Here's why you should join us on our trip to America:

  • • You’ll make important contacts from the biggest world companies in the field of communication;
  • • International experience will be shared during every planned visit;
  • • Communication professionals from all around the world will be on tour together, which creates the best opportunity to share ideas and plan future common project;
  • • See 4 cities in 9 days, do more than 15 business visits;
  • • WCFA global touch with live-stream to the WCFDavos channels.

*Sean has almost 1 Million followers on Twitter.

For details, please contct:
Aleksandra Antokhina, Mobile: +49 176 4183 6565, E-mail: office@forumdavos.com

You can BOOK ONLINE!

 

10th August 2017

10:30 - 12:30

New York - Museum of Public Relations visit

 

The Public Relations Museum and reference library provide an historical review of the profession through a growing collection that chronicles the evolution of the field.

 

Shelley Spector, Director of the PR Museum, will share a few details about the development of the PR industry and the PR Museum in New York.

Maren Scheffler, Communication Officer - Europe, the International Museum of Public Relations based in New York

 

More information under: Museum of Public Relations New York

13:00 - 14:00

Lunch.

16:00 - 17:30

New York - business visit to PR Week

 

PR Week is the leading source of news, analysis, features & jobs
for the Public Relations industry.

 

More information under: PR Week USA

19:00 - 22:00

New York - Welcome dinner

Location: to be confirmed.

11th August 2017

10:30 - 12:00

New York - CNBC Channel visit


CNBC is an award winning and nationally recognized American basic cable, internet and satellite business news television channel that is owned by NBCUniversal News Group, a division of NBCUniversal. The network primarily carries business day coverage of U.S. and international financial markets; following the end of the business day and on non-trading days, CNBC primarily carries financial and business-themed documentaries and reality shows.


More information under: CNBC Channel

12:30 - 14:00

New York - Rockefeller Center visit


Rockefeller Center is a large complex consisting of 19 high-rise commercial buildings covering 22 acres (89,000 m2) between 48th and 51st Streets in New York City. Commissioned by the Rockefeller family, it is located in the center of Midtown Manhattan, spanning the area between Fifth Avenue and Sixth Avenue. It was declared a National Historic Landmark in 1987 .

 

More information under: Rockefeller Center New York

 

14:30 - 15:30

Lunch.

16:30 - 18:00

New York - UN's HQ visit

 

You will learn about the history and structure of the UN, and receive information on the iconic buildings located by the East River.

You will learn about the work of the different United Nations organs, such as the Security Council and the General Assembly. The General Assembly Hall is where all 193 Members States of the Organization convene to discuss global issues.

When official meetings are not in session, you will also be able to see four newly renovated chambers listed below:

- the General Assembly Hall

- the Security Council Chamber

- the Trusteeship Council Chamber

- the Economic and Social Council Chamber


More information under: United Nations New York

12th August 2017

10:00 - 18:30

New York - Los Angeles flight
Arrival.

 

13th August 2017

10:00 - 12:00

The day with Rasha Goel - Celebrity PR

Los Angeles - Hollywood Tour (to be confirmed)
The Hollywood tour brings you closer than ever to the entertainment you know and love.

Get ready to experience one of the busiest movie studios in LA with us.

12:30 - 13:30

Lunch.

13:30 - 15:00

The day with Rasha Goel - Celebrity PR

Sightseeing around Los Angeles

 

Hollywood Walk of Fame

15:00 - 16:30

Los Angeles - Paley Center for Media visit (to be confirmed)

 

The Paley Center for Media, with locations in New York and Los Angeles, leads the discussion about the cultural, creative, and social significance of television, radio, and emerging platforms for the professional community and media-interested public.

 

More information under: Paley Center for Media

18:00 - 20:30

Los Angeles - final discussion about Celebrity PR

Experience-exchange about Celebrity PR, communication in Hollywood
with Rasha Goel, US entertainer, International Correspondent, TV Host, Emmy Nominated Producer, Actress

14th August 2017

10:00 - 12:00

Sightseeing around Los Angeles


Griffith Observatory visiting


12:30 - 13:30

Lunch.

14:30 - 16:30

Los Angeles - meeting with Serena Poon
Experience-exchange in the field of Public Relations and Communication.

 

More information under: Serena Poon Webpage

15th August 2017

9:00 - 13:00

Los Angeles - San Francisco flight
Arrival.

13:30 - 14:30

Lunch.

15:00 - 17:00

San Francisco - business visit to IDEO

 

From designing the first manufacturable mouse for Apple to advancing the practice of human-centered design, IDEO has long been at the forefront of creating change through design.

 

More information under: IDEO

 

16th August 2017

12:00 - 13:30

San Francisco - business visit to OhmniLabs


OhmniLabs manufactures robots that help elders and their families address the fear of loneliness. Its robots facilitate families to virtually provide companionship and care to elders.

 

More information under: OhmniLabs

14:30 - 15:30

Lunch.

16:00 - 18:00

San Francisco - business visit to Polycom


Cameron Craig, Global Head of Corporate Communications, Polycom, will share how communication played a pivotal role in Apple’s turnaround period from Steve Jobs return as CEO to the launch of iPhone. Over this period, Apple would prove the cynics wrong and dazzle the world with its groundbreaking innovations, masterful marketing and against-the-grain approach. Cameron will share five communications lessons from those days and how you can take advantage of these same principles for your company or brand. Themes include the importance of keeping it simple, prioritizing influencers, staying focused on your message, and leveraging outside milestones for internal momentum. Cameron was with Apple for 10 years under Steve Job’s leadership including three years as corporate communications lead for the Asia Pacific region based in Singapore.

 

More information under: Polycom

17th August 2017

10:00 - 13:00

San Francisco - discussion about PR of new technologies


Experience-exchange about PR of New Technologies & Startups.
Meeting Naomi Assaraf, CMO and co-founder of cloudHQ (USA)

 

More information under: cloudHQ

13:30 - 14:30

Lunch.

14:30 - 16:30

San Francisco - Stanford University visit (to be confirmed)

 

Stanford is the second best university in the world according to the latest rankings.

Based in Silicon Valley in California, tucked away between the green rolling hills of San Jose and the heights of San Francisco, Stanford University’s manicured lawn has been trodden on by some of the world’s brightest researchers, tech entrepreneurs and influencers of our generation, including Elon Musk, Sergei Brin, Peter Thiel, John Kennedy and Larry Page.

 

More information under: Stanford University

19:00 - 20:30

San Francisco - California sunset cruise

 

Witness panoramic views of the sunset on San Francisco Bay

18th August 2017

10:00 - 12:00

San Francisco - meeting with Shinjini

Experience-exchange in the field of Public Relations and Communication.

 

More information under: Shinjinidas

13:30 - 14:30

Lunch.

19:00 - 21:30

Closing dinner.
Location: to be confirmed.

19th August 2017

9:30 - 17:30

Training sessions at the General Assembly.

20th August 2017

9:30 - 17:30

Training sessions at the General Assembly.

21st August 2017

9:30 - 17:30

Training sessions at the General Assembly.

22nd August 2017

9:30 - 17:30

Training sessions at the General Assembly.

23rd August 2017

9:30 - 17:30

Training sessions at the General Assembly.

WIF | Paris
21 Sept, 2017

Women Influence Forum:
Wommen CAN make a
Difference!

WCF Geneva week 2017

13-17 March
Geneva, Switzerland

Annual WCF Meeting!
Global Touch: a series of events

 

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