Topic: Communicating the right thing, the right way, at the right time
Synopsis: Why are so many business solutions reached over a cup of coffee or a game of golf? High quality communication demands changes in style and often out-of-office environments naturally facilitate these changes. But, you can’t hold every meeting on the green! To be successful in business, no matter where you are conducting it, you must adapt your communication style to align with the values and interests of clients, customers, colleagues and service providers.
In this session Dr. Muff will outline the main styles of communications and provide you with practical ways and examples on how to change within them and increase the quality of your communication.
Katrin Muff was appointed Dean of Business School Lausanne in 2008 after completing her PhD in business from the University of Mannheim and BSL. Serving as Dean, Muff ensures real-life business direction at BSL by merging her entrepreneurial and corporate background with the academic world.
In 2000, Muff co-founded Yupango, a coaching consultancy dedicated to training management teams. Prior to that, Muff was Director, Strategic Planning EMEA of IAMS Pet Food, a division of Procter & Gamble. Throughout the 90’s, Muff held several positions for ALCOA (Aluminum Company of America), working in Russia as General Manager for Building Systems International, in the United States as an Industry Analyst for Global Mergers & Acquisitions and in Switzerland and as a Business Analyst for Europe.
A Swiss native, Dr. Muff began her career with Schindler Lifts in Australia and holds both a Master’s and Bachelor’s in Business Administration from Business School Lausanne.